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Jun 21 2011 Sending a Successful Email Marketing Campaign: Closing the Gap Between Desktop, Mobile and Web
Email marketing seems simple, and for the most part it is. Yet, many companies and clients create their emails and fail to browser test or email client test to make sure their emails are rendering consistently across these platforms. This results in an oblivious and convoluted customer experience that leaves the customer asking “Why does […]
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Aug 03 2010 Google Analytics 101: Annotations Feature
Whether novice or pro, the annotations feature in Google Analytics (GA) is one feature your entire organization should be using. Earlier this year it became available to all GA account users and is one of the most simple features to use. Not only can it have a huge impact on tracking and monitoring site traffic, […]